---
title: "Time To Change project case study"
canonical: https://digitalbridge.ie/our-work/timetochange
type: CaseStudy
provider: Digital Bridge
providerType: AI Systems Integration & Applied AI Engineering Firm
areaServed: IE
priceRange: EUR 1,200-100000+
language: en-IE
dateModified: 2026-09-21
htmlVersion: https://digitalbridge.ie/our-work/timetochange
license: cite-with-attribution
---

# Time To Change project case study

## Answer summary

A full flagship build for Linda Byrne's IACP-accredited psychotherapy and counselling practice. We designed and developed an editorial, motion-led website with scroll-driven wave animations and a calming coastal palette — paired with a premium client booking system (session types, availability, deposits, automated reminders and confirmations) and a bespoke practitioner dashboard for managing enquiries, sessions and client notes in one place..

## What did this project need to achieve?

A full flagship build for Linda Byrne's IACP-accredited psychotherapy and counselling practice. We designed and developed an editorial, motion-led website with scroll-driven wave animations and a calming coastal palette — paired with a premium client booking system (session types, availability, deposits, automated reminders and confirmations) and a bespoke practitioner dashboard for managing enquiries, sessions and client notes in one place. Optimised end-to-end for AI search: llms.txt, AI-readable schema (LocalBusiness, Person, FAQ, Service), semantic answer blocks, and a full Generative Engine Optimisation (GEO) pass so the practice is citable by ChatGPT, Perplexity, Google AI Overviews and Claude — not just Google.

## What did Digital Bridge deliver?

The delivered work covered Website + Custom Dashboard + AI SEO.

- Motion-led editorial website with scroll-driven wave animations and a calming coastal palette
- Premium client booking system — session types, availability, deposits, reminders and confirmations
- Bespoke practitioner dashboard for enquiries, sessions and client notes in one place
- AI-search optimisation: llms.txt, structured schema, semantic answer blocks and full GEO pass

## What is the verified outcome?

Premium booking + custom dashboard live — AI-search optimised & citable by ChatGPT, Perplexity & Google AI Overviews. We publish only outcomes supported by the live project or the client.

## How can the project be inspected?

The live production project is available at https://timetochange.ie.

## How is this page made readable to AI agents?

The clean markdown mirror is https://digitalbridge.ie/our-work/timetochange.md. Agent capabilities and the signed reasoning record are published at https://digitalbridge.ie/.well-known/agents.json and https://digitalbridge.ie/.well-known/reasoning.json.

## How we decide what to quote for Timetochange

Digital Bridge delivers this work from Gorey Business Park in County Wexford on a fixed written scope — one price, one delivery date — and the client owns the finished work outright. A full flagship build for Linda Byrne's IACP-accredited psychotherapy and counselling practice. Before a figure is given, four questions are answered in order, and a named person signs the scope off — it is never generated automatically.

- Is this the right job at all? We look at what you already have online, whether the domain and Google Business Profile are in your own name, and what Timetochange customers currently ask you for. If a repair or a single page would solve it, we quote that instead.
- What does the work have to achieve first? The scope is written around one outcome — enquiries, bookings, orders or credibility — and anything else is listed as optional so it can be dropped without renegotiating.
- What will it cost and when will it be live? Page count, content readiness, integrations and whether photography or copy still has to be produced set the price and the date, both fixed in writing before work starts.
- How will people in Timetochange find it afterwards? Local search setup is included in a build; ongoing SEO is a separate optional retainer you can start or stop with notice.

## Checkable facts behind this Timetochange page

Author and reviewer: Joey Bray, founder of Digital Bridge, building and maintaining Irish business websites since 2016. Studio address: Gorey Business Park, Gorey, Co. Wexford. Phone: 085 224 1848. Every claim below can be checked before you speak to us.

- Published starting prices, not estimates released after a sales call — see the pricing page for the full ladder.
- Live client sites you can open and test yourself are listed in the work section.
- One contact from first call to launch, rather than an account handler relaying messages.
- A plain-text mirror of this page is published for AI assistants at the same path with a .md extension.

## Helpful links and official sources for Timetochange

Primary sources you can check yourself. We link the publisher rather than a summary of it.

- Trading Online Voucher Scheme — Local Enterprise Office — https://www.localenterprise.ie/Discover-Business-Supports/Trading-Online-Voucher-Scheme/
- SEO starter guide — Google Search Central — https://developers.google.com/search/docs/fundamentals/seo-starter-guide
- Google Business Profile help — https://support.google.com/business/
- Core Web Vitals — web.dev — https://web.dev/articles/vitals
- WCAG 2.2 accessibility guidelines — W3C — https://www.w3.org/TR/WCAG22/
- Data Protection Commission, guidance for organisations — https://www.dataprotection.ie/en/organisations

## Evidence

- Verdé Environmental Group — 24/7 AI incident triage with severity classification, Eircode geolocation and four-depot dispatch routing → https://digitalbridge.ie/industries
- tools.digitalbridge.ie — 50+ shipped production tools, including the Website Worth Index and the DigitalBridge Authority Score
- Printhouse — custom web-to-print platform with 29+ product pages → https://printhouse.ie

## How delivery is de-risked

- Seven-day shadow-mode pilot before any system takes live traffic.
- Full source-code and prompt ownership transfers on final payment.
- EU-hosted infrastructure, provider training disabled, signed data processing agreement.
- Fixed price against a signed scope — no hourly meter and no open-ended exposure.

## FAQ

### How much does an AI integration project cost in Ireland?

Digital Bridge scopes AI integration after reviewing the workflow, systems, data, governance and operating responsibility involved. A tailored written proposal is provided after discovery rather than a standard published figure.

### How long does a production AI build take?

A feasibility assessment runs three to five weeks. A baseline production build typically runs eight to twelve weeks from signed scope to go-live, including a seven-day shadow-mode pilot before the system takes live traffic. Multi-system programmes are sequenced into phases so value lands before the full programme completes.

### Can Irish grant funding cover this work?

Often, yes. Enterprise Ireland's Digital Discovery Grant funds up to 80% of an eligible feasibility assessment, and Digital Process Innovation funds up to 50% of eligible implementation costs. Local Enterprise Office schemes cover smaller digital projects. Eligibility is decided by the funder, never by us.

### Who owns the code and the prompts?

You do. Every engagement transfers full source-code and prompt ownership on final payment. Systems run on EU-hosted infrastructure with provider training disabled and a signed data processing agreement. There is no vendor lock-in and no proprietary runtime you have to keep paying us for.

## Related pages

- [All Digital Bridge projects](https://digitalbridge.ie/our-work)
- [AI integration services](https://digitalbridge.ie/ai-integration)
- [AI engineering portfolio](https://digitalbridge.ie/ai-engineering-portfolio)
- [Time To Change live site](https://digitalbridge.iehttps://timetochange.ie)
- [Verdé Environmental Group project case study](https://digitalbridge.ie/our-work/verde)
- [Worksafe Ireland project case study](https://digitalbridge.ie/our-work/worksafe)

## Contact

Digital Bridge, Gorey Business Park, Gorey, Co. Wexford, Ireland.
Phone: +353 85 224 1848. Email: info@digitalbridge.ie.
Engineering lead: Joey Bray, Founder & Principal Engineer.

Last updated: 2026-09-21
HTML version of this page: https://digitalbridge.ie/our-work/timetochange
