This free SEO ROI calculator estimates how much extra revenue an SEO retainer will generate for your Irish business. Enter your current monthly website visitors, conversion rate, average deal value and monthly SEO spend — the tool projects extra leads, additional revenue and payback time based on realistic 12-month traffic uplift assumptions for the Irish market.
Irish SME average: 1.5%–3%
Ongoing SEO with Digital Bridge is quoted in writing after a free call.
This calculator assumes about 3% uplift for each €100 of monthly spend, so €500 a month gives about 15%. It is an illustration, not a promise.
Based on the calculator's assumption of about 3% per €100 a month. Results are not guaranteed.
Based on your numbers, an SEO retainer looks profitable within the first year. Book a free 20-minute call and we'll pull your real Search Console data to sanity-check this estimate.
It's a directional estimate, not a guarantee. We use conservative Irish-market averages (2% conversion rate, 90-day payback baseline) and your own numbers. Real results depend on your industry competition, current site quality and how quickly Google trusts your domain — typically 3–6 months to see meaningful traction.
Ongoing SEO gets a fixed written quote after a free call. Every plan is tailored to the business: the agreed scope depends on your locations, services and competition. We confirm your monthly price in writing; rankings and returns are not guaranteed.
For Irish local SEO (Google Business Profile + local landing pages), most clients see ranking gains within 4–8 weeks and their first attributable leads by month 3. National / competitive keywords typically take 6–9 months to pay back the retainer.
Yes. Use this calculator for a self-serve estimate, then book a free 20-minute call — we'll review your current Search Console performance and give you a practical 12-month forecast at no cost.
It models the commercial case for SEO from four inputs you already know: monthly search volume for the terms you care about, a realistic click-through rate for the position you are targeting, your enquiry-to-customer conversion rate and your average order value. The output is an indicative monthly return against the monthly SEO fee you enter.
Every SEO projection is an estimate and this one is no different. Click-through rates vary widely by industry and by how many ads and AI answers sit above the organic results. Search volumes from any tool are approximations. Conversion rates change with the quality of the page, not just the traffic. Treat the figure as a sanity check on whether the maths could work, not as a forecast to put in a budget.
If the calculator shows a weak return, that is genuinely useful information. Low-volume niches often do better with a well-maintained Google Business Profile and one strong service page than with a retainer. We would rather point you there than take a monthly fee that cannot pay for itself. Ring 085 224 1848 if you want the second opinion.
Most agency ROI calculators are built to produce an encouraging number. This one uses your inputs unchanged and will show a poor return where the maths does not support the spend, which happens regularly in low-volume niches. We would rather lose a retainer at the calculator stage than three months in, and a tool that only ever says yes is worth nothing to the person using it.
Two figures distort the output more than the rest: average order value and close rate. Businesses tend to enter their best month rather than their average, and to assume every enquiry converts. Enter conservative numbers. If the return still looks worthwhile on pessimistic inputs, the case is real; if it only works on optimistic ones, it is not a case, it is a hope.
The calculator does not model brand effects, repeat custom, referrals generated by new customers, or the value of not being invisible when someone checks you after a recommendation. Those are real and they favour investing, but they cannot be estimated honestly from four inputs, so they are left out rather than invented.
AI tools, websites and SEO for Irish businesses — every job has a fixed written price agreed before work starts. Reply the same working day, written quote within 48 hours.