Custom Website Package — from From €5,000
Ecommerce, membership platforms, booking systems and AI-integrated tools built to your specification and scoped in writing. Pricing is a starting figure and is confirmed in writing before any work begins. Payment terms are 50% deposit and 50% on launch (40/30/30 on larger builds).
What is included
Everything below is included in the Custom package as standard.
- Ecommerce builds from €6,000
- Custom dashboards, portals and booking systems
- AI integration: chatbots, voice agents, workflow automation
- Payment terms of 40/30/30 on larger builds
- Signed scope before any work begins
Who it suits
Ecommerce, membership platforms, booking systems and AI-integrated tools built to your specification and scoped in writing. If your requirements sit between two packages we will tell you honestly which one is the better value rather than upselling.
Compare the full range
Brochure from €1,200. Growth from €2,500. Authority from €4,250. Custom from From €5,000. SEO retainers start at €650 per month and can be added to any package.
When a custom scope is the right answer
Custom work applies when the site has to do something the packages do not cover: ecommerce beyond a simple catalogue, booking against real availability, a members or client area, a quoting engine, or integration with software you already run. Ecommerce builds start at €6,000; other custom work is quoted from scope because the range is genuinely too wide for a starting figure to be meaningful.
How custom projects are scoped
We map the workflow first — what happens now, who touches it, and where it breaks — before discussing technology. That session produces a written specification with the functional requirements, the integrations, the assumptions and the exclusions. You own that document whether or not you build with us, and it is deliberately detailed enough to take to another supplier for comparison.
Payment structure on larger builds
Custom projects run on staged payments, typically 40% at scope sign-off, 30% at build milestone and 30% on launch, against a signed specification. Change requests during build are quoted separately rather than absorbed silently, so the final invoice matches the one you approved. Scope creep handled informally is the most common reason custom projects sour, on both sides.
What we will decline
We turn down work that needs a team we do not have, ongoing round-the-clock support we cannot staff, or a timeline that would force corners to be cut. Saying no to two or three projects a year is part of why the ones we take on ship. If your project is outside our shape, we will say so on the first call rather than after the deposit.
Integration with software you already run
Most custom projects involve connecting to something that already exists: an accounts package, a booking system, a supplier feed or a spreadsheet that half the business depends on. The scoping session establishes what each system holds, which one is authoritative when they disagree, and what happens when a connection fails at two in the morning. Those answers determine cost far more than the visible interface does.
Common questions on custom work
Why is there no starting price — because the range runs from a modest booking flow to a multi-system platform, and a headline figure would mislead in both directions. Ecommerce is the exception and starts at €6,000. Can we phase it — usually yes, and phasing is often the difference between a project that ships and one that never launches. Who owns the code — you do.
What a custom scope covers
Custom pricing applies when the work is not a website: internal tools, integrations, AI agents, migrations from a platform you no longer want, or a build with unusual compliance requirements. It also applies to e-commerce beyond a straightforward catalogue, which starts at €6,000.
Discovery before a number
We quote custom work only after a paid discovery assessment, because the difference between a two-week and a two-month build is usually in details that no one can see on a first call — data quality, existing system access, and who signs off. The assessment produces a specification, a fixed price and a schedule, and it belongs to you regardless of what you do next. Call 085 224 1848 or email [email protected] to arrange it.
Typical custom engagements
Migrations off a rented platform where the business wants to own its code again. Quoting or scheduling tools that replace a spreadsheet several people edit at once. Integrations between an accounts package, a booking system and a website that currently need manual re-keying. AI agents handling a narrow, repetitive task with a human review step. Each starts from the same place: what decision or task is being automated, and what happens when it goes wrong.
Ownership, access and exit
Custom work is delivered into a repository in your name, with documentation and a handover session recorded so a future developer can pick it up. Third-party accounts are created under your billing where possible, not ours. If you stop working with us, nothing needs to be recreated and nothing is held hostage. That is written into the scope document before the first invoice.