Content Authority — full package

What the Content Authority package includes

Full-scale content operation that makes you the go-to expert in your market.

• Everything in Growth
• 8+ articles per month
• Pillar pages & topic clusters
• Case studies & customer stories
• Video scripts & podcast outlines
• Guest posts & outreach copy
• Competitor content analysis
• Bi-weekly strategy sessions
• Unlimited revisions
• Dedicated content strategist

Content Authority in plain English

8+ articles a month, case studies, video scripts, guest posts — everything you need to be the obvious expert in your field. Your own dedicated content strategist runs the show.

What does the Content Authority package cost?

Content Authority is priced as a fixed package, then to

How Content Authority compares with the other content & copywriting packages

We publish 3 content & copywriting packages so you can see exactly where Content Authority sits rather than guessing from a single "from" price.

• Content Starter: see the content starter package page for its own scope and price.
• Content Growth: see the content growth package page for its own scope and price.

Who is the Content Authority package for?

Owners choose Content Authority when they want the content & copywriting decisions made for them, in writing, before any work We would rather lose a Content Authority enquiry than be vague about it. If your content & copywriting problem is visibility rather than volume, Content Authority is usually the right starting point. That is why Content Authority is quoted as one figure rather than a range. Comparing Content Authority against the other 3 content & copywriting packages is deliberate: over-buying is as expensive as under-buying. Ask about it on the Content Authority scope call and we will put it in writing.

How is Content Authority scoped and delivered?

Nothing in Content Authority is offshored or subcontracted — the person who quotes the content & copywriting work is the person who does it. We hold to that on every Content Authority engagement. Nothing in Content Authority is offshored or subcontracted — the person who quotes the content & copywriting work is the person who does it. If Content Authority cannot be delivered that way, we will not quote it. The Content Authority feature list doubles as the scope document, so there is no gap between what you read and what you are invoiced for. That is how content & copywriting runs here at Content Authority level.

What does Content Authority cost, and what do you own afterwards?

Content Authority is priced as a fixed package, then to Nothing is added silently mid-project; out-of-scope work is priced and approved separately. The Content Authority terms are on the page rather than in a proposal you have to request. Content Authority carries no lock-in. Stop working with us and the content & copywriting assets stay entirely yours. That is how content & copywriting runs here at Content Authority level. Content Authority carries no lock-in. Stop working with us and the content & copywriting assets stay entirely yours. The Content Authority terms are on the page rather than in a proposal you have to request.

How do you start on Content Authority?

Run the free website audit before committing to Content Authority — it scores visibility, speed, mobile, trust and AI readiness in about a minute. We would rather lose a Content Authority enquiry than be vague about it. Book a Content Authority scope call on 085 224 1848; if a smaller piece of content & copywriting work would move more enquiries first, we will tell you. You can hold us to that clause on Content Authority. The 3 content & copywriting packages differ in scope, not in build quality — accessibility, speed and search basics are in all of them. It is the same on Content Authority whether you are in Wexford, Dublin or Galway.

What exactly is included in the Content Authority package?

Content Authority is delivered in short sprints with a shareable preview link, so progress is visible every few days. It applies to Content Authority specifically, whatever we do elsewhere. A Content Authority engagement begins with a written scope naming every content & copywriting deliverable, the target launch date and the review points. That is how content & copywriting runs here at Content Authority level.

Is the Content Authority price fixed once work starts?

Content Authority is a fixed-price package. The figure quoted after the scope call is the figure on the invoice. The Content Authority terms are on the page rather than in a proposal you have to request. Content Authority is a fixed-price package. Deposit terms are 50/50, moving to 40/30/30 where the build runs over several months. We hold to that on every Content Authority engagement.

Who actually delivers the Content Authority work?

Joey Bray, the founder, scopes and builds it from Gorey Business Park, Co. Wexford. Nothing in Content Authority is offshored or subcontracted — the person who quotes the content & copywriting work is the person who does it. If Content Authority cannot be delivered that way, we will not quote it. There is no account-manager layer, which is the main reason a content & copywriting quote from us lands well under a traditional Irish agency's.

Do I own the content & copywriting work afterwards?

There is no compulsory retainer attached to Content Authority; ongoing search work is a separate decision at a separate price. That is why Content Authority is quoted as one figure rather than a range. Handover on Content Authority includes credentials, a recorded walkthrough and edit rights for your own staff. Ask about it on the Content Authority scope call and we will put it in writing.

Is Content Authority the right package, or should I start smaller?

Content Authority is one of 3 published content & copywriting options, and we will say plainly if a cheaper one would serve you better. You can hold us to that clause on Content Authority. Owners choose Content Authority when they want the content & copywriting decisions made for them, in writing, before any work We would rather lose a Content Authority enquiry than be vague about it. The next step on Content Authority is a free twenty-minute scope call on 085 224 1848, after which you get the written scope and one figure. It is the same on Content Authority whether you are in Wexford, Dublin or Galway.

What changes once a business needs eight or more articles a month?

At this volume, content stops being a marketing add-on and becomes the thing that makes a business the obvious expert in its market. Eight or more articles a month are organised into pillar pages and topic clusters rather than a scattered list of posts, so search engines and AI assistants can see the site has genuine depth on a subject, not just a handful of unconnected pages. Case studies and customer stories are added to back up claims with real detail, video scripts and podcast outlines extend the same research into other formats, and guest posts with outreach copy help build the site's authority elsewhere on the web too. A dedicated content strategist runs the whole operation and meets you bi-weekly, and revisions are unlimited rather than capped, because at this scale getting the detail exactly right matters more than turning pieces around quickly.

Who is this tier actually built for?

This suits a business that already has decent traffic or a track record and wants to convert that into being seen as the go-to name in its field, rather than one just starting to build a content presence, for which Content Starter or Content Growth make more sense as a first step. Competitor content analysis is included so the strategy is built around real gaps rather than guesswork, and the volume of output means the site can realistically compete for broader, more competitive search terms than a smaller content programme could reach. Because everything from case studies to guest posts to video scripts runs through one dedicated strategist, the message stays consistent across every format instead of drifting depending on who wrote which piece that month.

What makes the Content Authority tier different from standard content packages?

Content Authority is aimed at businesses trying to establish themselves as a genuine reference point in their field, which means longer-form, more in-depth pieces — detailed guides, comprehensive service explanations, and pillar content designed to be the definitive resource on a topic rather than a quick, surface-level post. This involves more research time upfront to make sure the content is accurate and thorough, drawing on information and expertise you provide about your industry, since we won’t invent technical detail or claims we can’t verify with you first. Included is strategic planning of which topics deserve this deeper treatment, drafting, structured revisions, and formatting suited to long-form reading including headings and logical flow. Not included is the ongoing lighter content volume covered by our Growth tier, though the two can run alongside each other for businesses wanting both depth and regularity. This tier suits established businesses with genuine expertise to share and the patience to let authority-building content compound over months rather than expecting immediate traffic spikes. A common pitfall is rushing depth-focused content to a tight deadline, which tends to undermine the thoroughness that makes this tier valuable in the first place.

How long does it take to see the benefit of authority-focused content, and what’s the process?

Authority content tends to pay off over a longer horizon than quick promotional posts, because it’s designed to be found, referenced and trusted over time rather than driving an immediate spike in traffic — realistically, expect months rather than weeks before you see meaningful search visibility or engagement building around these pieces. The process starts with identifying which topics in your field genuinely warrant an in-depth treatment, informed by conversations with you about where your expertise runs deepest and where customers most need clarity. Drafting takes longer per piece than standard content given the research and structuring involved, and we build review time into the schedule so nothing goes out half-finished. Each piece is written to stand on its own as a genuine resource, with internal links to relevant pages on your site to help visitors explore further once they’ve landed. What’s not included is technical SEO implementation such as site speed fixes or structured data, which falls under our SEO service if needed. This tier is not suited to businesses wanting fast, high-volume content — it’s a deliberate, slower investment in long-term credibility rather than short-term traffic.